Unlike other industry events with attendance in the hundreds or even thousands, Offline Camp focuses on a very small group of attendees. This is by design, of course, but as a business owner it begs the question of why I should get involved with such a small event.
If you’re considering attending or sponsoring, or if you're just curious about the experience, I’d like to share three reasons why I believe this event, and this format, are more impactful than traditional conferences and well worth your (and my) time.
1. An event founded on collaboration and friendship
There are lots of ways to facilitate positive social interaction at events, and while many organizers do this very well in their own unique ways, there is something fundamentally different in how this is done at Offline Camp. Attendees live beside each other in one or two buildings for several days and, as an intended effect of that proximity, they move well beyond the more common conference small-talk or clicks into developing real friendships with a group of people they’ve just met.
First made possible by the living arrangements and the smaller number of attendees, the effect then becomes amplified by the collaboration happening at the heart of the event. Building strong interpersonal relationships on the basis of collaboration is an important achievement for teams within a company, but as an event where attendees that may only know of each other through Twitter are asked to tackle various complicated challenges, that collaborative ideal becomes critical.
In starting Offline Camp, we borrowed the format I had created for UX Camp and cemented the focus of Offline First square in the middle of it. With the help of Teri, Bradley, and Gregor, each event has far surpassed my expectations of attendee collaboration, which remains perhaps the biggest draw for me.